Explore Our New Midscale Development Opportunities

With the announcement of Marriott International's launch of our new midscale development opportunities, StudioRes in the US and Canada, City Express by Marriott in the Caribbean & Latin America, and Four Points Express by Sheraton in Asia Pacific (excluding China) and Europe, Middle East and Africa, Marriott is thrilled to be providing even more options for customers who want smart functional design at an affordable price, and for hotel owners seeking efficient cost to build and low-cost operating models reflective of the current economic environment.

StudioRes

Marriott International is excited to introduce an innovative new lodging concept designed from the ground up. StudioRes: a new-build, midscale extended stay development platform for owners & franchisees in the US and Canada. This new offering will allow owners to capitalize on today's increased consumer demand for longer stay options at an affordable price, while taking advantage of a turnkey prototype and Marriott International's powerful operational engines and proven extended stay acumen.

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City Express by Marriott

City Express by Marriott is an exciting new midscale development opportunity for the Caribbean and Latin America, offering owners and franchisees an efficient hotel model, powerful revenue channels and outstanding global recognition. Marriott International's entry in the midscale segment opens up development growth opportunities in many new markets - both primary/gateway cities outside of Mexico and secondary/tertiary markets throughout the region.

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Four Points Express

Four Points Express by Sheraton

Marriott International's new Four Points Express franchise brand offers a light operational and design model, enabling owners to capitalize on growing consumer demand in the midscale segment, while taking advantage of Marriott International's powerful operational engines and proven expertise.

Four Points Express is conversion-friendly, offering owners the ability to join Marriott Bonvoy and benefit from the power of Marriott International's distribution system and loyalty program without extensive refurbishment requirements. The brand offers a fast entry option into Marriott International's powerful platform while providing all the key elements midscale guests value.

The midscale traveler is highly price and value conscious. Location and price for a specific trip type are key decision-making drivers. Our brand promise has been tailored to meet the guests' needs and the cost model enables both an effective pricing strategy and meaningful growth, which will significantly increase distribution and provide guests with more choice in terms of locations to stay

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